TMA Talent Management Practical case: Groep Zorg H. Familie

Group Care H. Family comprises four residential care centres, a psychiatric hospital for children, adolescents, and adults, and a sheltered living initiative. The organisation is committed to providing quality support and a shared policy vision, enabling its 850 employees to focus on a common goal.

At Groep Zorg H. Familie, an organization with 850 employees spread across 6 campuses, they believe in the strength of their workforce. Projects related to team development and leadership are not new to them; in fact, they take it a step further. Since 2016, they have been strategically utilising the Talent Motivation Analysis (TMA) by Acerta to focus on employee development.

Stronger as individuals and as a team

The Talent Motivation Analysis is a method for uncovering the intrinsic motivations, talents, and development opportunities of employees. Patrick Cokelaere, CEO of Groep Zorg, emphasizes the expertise and commitment of their staff, which makes all the difference. Recognizing that everyone is unique, they view diversity as a positive aspect. A strong team is one that embraces differences and optimally leverages them. TMA is used within the team to foster better mutual understanding.

Through TMA, Groep Zorg identifies competencies that may be lacking in a team and explores how they can further develop their employees' skills. Patrick Cokelaere emphasizes their commitment to a professional approach to personnel management. They prioritize creating a warm culture where people are treated with respect, recognizing each individual as a valuable team member. This approach shapes their organizational culture, instilling pride in their employees for being part of the organization.

Growing Motivates

The opportunity to grow in a job is crucial. Most people seek challenges. Patrick Cokelaere emphasizes, "By investing in growth and development, our employees become stronger in life. When you feel that you're progressing and capable of handling more tasks, it leads to positive outcomes. It's a win-win situation for both the organization and the employee. However, the success of such a journey hinges on effective leadership." And that last point is crucial.

At Groep Zorg, TMA is not only supported by the HR department but also by leadership roles. Patrick Cokelaere was the first person at Groep Zorg to undergo the TMA assessment. He then shared the results with his team, inspiring them to explore their own profiles.

TMA fits into a bigger picture

Meanwhile, the Talent Motivation Analysis has been implemented within the organization for approximately three years. Patrick Cokelaere emphasizes that TMA is part of a broader context: "We have been focusing on leadership and team development for several years. We recognize that TMA is one of the tools for achieving this—it's just one piece of the puzzle." At Groep Zorg, they also prioritize training programs and conduct annual performance reviews. During these reviews, they not only evaluate the past period but also look toward the future, emphasizing personal goals and individual areas for improvement.

Source: Groep Zorg H. Familie - Our Employees Are Our Strength

Begin with TMA

Consultants

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