Albert Heijn and TMA

Van Doormalen Retail Group is an independent company that operates on a franchise basis using various retail formulas such as Albert Heijn, Etos, Gall&Gall, and Post NL. David and Van Doormalen Retail Group collaborate in the context of personal talent development, and they utilize the TMA methodology among other tools. How do you experience this method?

Van Doormalen Retail Group is an independent company that operates on a franchise basis using various retail formulas such as Albert Heijn, Etos, Gall&Gall, and Post NL.

David and Van Doormalen Retail Group collaborate in the context of personal talent development, and they utilize the TMA methodology among other tools. How do you experience this method?

The Talent Motivation Analysis is a tool that objectively maps out people's personality profiles. It provides a good starting point for coaching trajectories, and the TMA also adds value in recruitment processes. The tool is useful for confirmation upon hiring, and it quickly gets to the heart of the matter.

What happens after the TMA has been created?

After the completion of the Talent Motivation Analysis (TMA), each employee or potential employee undergoes a feedback session facilitated by a coach from Met David. This discussion serves as the starting point for a coaching process. I've noticed that employees truly benefit from this approach. The added value lies in gaining a deeper understanding of employees' motivations, which aids in their development and enables our managers to provide more targeted coaching. Some employees find that the TMA alone is sufficient, allowing them to work with their supervisors on their own, while others may require more intensive coaching sessions.

Met David and Van Doormalen Retail Group have been collaborating for about five years in the context of personal talent development. Van Doormalen Retail Group is an independent retail company that operates eight Albert Heijn stores, an Etos, Gall&Gall, and a Bruna franchise in Noord-Brabant. Met David spoke with Karin Wiemer, HR Manager at Van Doormalen Retail Group, about the partnership between the two parties.

What has Met David meant for Van Doormalen Retail Group with regard to coaching?

As an organization, we determine which competencies are required for specific roles. These competencies are assessed for each individual using the TMA to determine the extent to which they are present in the candidate. The coaching process that follows often focuses on the development of these competencies. For example, With David has conducted various coaching programs for Van Doormalen Retail Group to strengthen employees in their current or future roles. We prefer to fill leadership positions through the promotion of existing employees.

What makes the collaboration between Van Doormalen Retail Group and Met David successful?

Met David is accessible and has a great sense of empathy. Moreover, we appreciate that Met David is nearby and is an efficient organization. During the coaching processes, there is ongoing alignment between Met David, the employee, and us, so that we can adjust if necessary. These processes contribute to the development of our employees and thus to our organization.

Van Doormalen Retail Group aims to be exceptional for its customers. Therefore, we believe it is important for employees to take responsibility and seize opportunities to fully develop themselves. We promise our employees freedom, trust, and resources to achieve this. The collaboration with Met David is an example of such a resource.

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